SHAKEN/STIR Onboarding in the Twilio Console

In a few clicks in the Console, you can enable SHAKEN/STIR on your outgoing calls that deliver a trust indicator on the called party's phone.

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1. Create a Primary Business Profile in your Parent Account in the Trust Hub part of Twilio Console (or the legacy Console) and submit for vetting.
2. Assign phone number(s) in your account to your Primary Business Profile. This associates a single identity with the phone number(s).
3. Create a SHAKEN/STIR Trust Product in the Trust Hub (Twilio Console or legacy Console) and submit for vetting.
4. Assign phone numbers already assigned to your Primary Business Profile identity to the SHAKEN/STIR Trust Product.

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1. Create a Primary Business Profile in your Parent Account in the Trust Hub part of Twilio Console (or the legacy Console) and submit for vetting.

2. Create a Secondary Business Profile under your Subaccount and submit for vetting (this would be same information as your Primary since you are a direct customer)

3. Assign phone number(s) from your Subaccount to its Secondary Business Profile. This associates a single identity with the phone number(s).

4. Create a SHAKEN/STIR Trust Product in the Trust Hub (Twilio Console or legacy Console) for each Secondary Business Profile and submit for vetting.

   • Make sure the appropriate Subaccount is shown in the top left corner of the Console.

5. Assign phone numbers in Subaccount already assigned to your Secondary Business Profile to the SHAKEN/STIR Trust Product

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1. Create a Primary Business Profile in your Parent Account in the Trust Hub part of Twilio Console (or the legacy Console) and submit for vetting.
2. Create a Secondary Business Profile under the Primary Business Profile and submit for vetting.
3. Assign phone number(s) from your Parent Account to the Secondary Business Profile. This associates a single identity with the phone number(s).
4. Create a SHAKEN/STIR Trust Product in the Trust Hub (Twilio Console or legacy Console) for each Secondary Business Profile and submit for vetting.
5. Assign phone numbers already assigned to your Secondary Business Profile to the SHAKEN/STIR Trust Product

Expand image

1. Create a Primary Business Profile in your Parent Account in the Trust Hub part of Twilio Console (or the legacy Console) and submit for vetting.

2. Create a Secondary Business Profile under your Customer Subaccount and submit for vetting.

3. Assign phone number(s) from your Customer Subaccount to its Secondary Business Profile. This associates a single identity with the phone number(s).

4. Create a SHAKEN/STIR Trust Product in the Trust Hub (Twilio Console or legacy Console) for each Secondary Business Profile and submit for vetting.

   • Make sure the appropriate Subaccount is shown in the top left corner of the Console.

5. Assign phone numbers already assigned to your Secondary Business Profile to the SHAKEN/STIR Trust Product

That's it. No coding required.

Learn more about Business Profiles and other Trust Products in the Trust Hub Docs.

This guide teaches the basics required for the following use cases:

You can use this guide to pass cryptographic identity validation at the carrier network level, guaranteeing that your time-sensitive outbound alerts are recognized as legitimate. By leveraging SHAKEN/STIR, your urgent notifications and emergency weather closures avoid automated network blocks, ensuring they bypass "Spam Likely" labels and reach your customers immediately. To learn more advanced features that you can use with voice notifications, see Voice notifications.

You can use this guide to attach full "A-level" attestation to your outbound contact center calls, proving to terminating carriers that your business owns and has the explicit right to use its phone numbers. This protocol-level verification prevents high-volume dialer traffic from being falsely flagged as spoofed robocalls, keeping your agent connection rates high and your outreach unblocked. To learn more advanced features that you can use with outbound call centers, see Voice outbound contact center.

You can use this guide to proactively optimize your sales conversion rates by digitally signing every outbound call your representatives place. Implementing SHAKEN/STIR verifies your business's caller identity directly on the recipient's handset, giving prospects the confidence to answer your team's calls instead of dismissing them as unverified spam. To learn more advanced features that you can use with sales dialers, see Voice sales dialer.

You can use this guide to secure carrier-level authentication for your automated conversational assistants before the audio stream even begins. By utilizing SHAKEN/STIR token signing, you establish a chain of trust that differentiates your AI agents from malicious, spoofed robocallers, allowing your intelligent virtual assistants to successfully connect and interact with users in real-time. To learn more advanced features that you can use with AI agents, see Voice AI agents.

After following this guide, you can successfully submit your business profiles and phone numbers for SHAKEN/STIR verification via the Twilio Console. Once approved, your outbound calls will be signed with full legal attestation, protecting your communications from carrier spam blocking and establishing phone numbers that customers trust.

Explore the following guides to build on what you've learned in this guide:

• Branded Calling: Display your brand's logo and name on your customers' phones to increase answer rates and build trust.
• Voice Integrity Onboarding: Combine your verified identity with reputation monitoring tools to protect against spam tagging.

Find reference documentation for the topics on this page.

• Trust Hub API docs