Twilio Changelog | Oct. 25, 2023

Studio now supports Content Templates

Content Templates, Content Variables, and rich features from Content Template Builder are now supported in Studio.

Content Templates are currently available on WhatsApp, Facebook Messenger, SMS, MMS, and Google Business Messages. New channels will continually be added. 

Content Templates can be used for generating automated responses to your customers in Twilio supported channels. Content Templates enable the use of rich content and personalization via buttons, media, variables, and channel specific template types to drive greater engagement and streamlined messaging interactions.

Use Content Templates in Send and Send & Reply widgets. Use rich features in the Split widget. 

Variables in WhatsApp and other channels can now be specified using Content Variables via key-value pairs instead of body insertion in a simple deterministic structure.

See our public documentation to learn more.

Studio Messaging WhatsApp Business API