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30488: Toll Free verification rejection - DBA name must be accurately provided


ERROR: 30488

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MESSAGING
ERROR

Your toll-free verification request was rejected because the business identity in the submission did not clearly match the registered business information. If you send messages under a trade name, sub-entity, or downstream brand, include that name in doingBusinessAs. Messaging on the toll-free number remains blocked until the number is verified.

Possible causes

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  • The businessName value uses a brand name that does not match the registered legal business name.
  • Your business operates under a DBA or trade name, but the doingBusinessAs field is blank, incomplete, or inaccurate.
  • The information in the verification request does not clearly show how the operating name relates to the registered business.
  • Update businessName so it exactly matches your registered business name.
  • If you use a trade name, enter the exact DBA in doingBusinessAs.
  • Make sure your website and other verification details identify the same business name or clearly show the connection between the legal business and the DBA.
  • If requested, provide documentation that shows the relationship between the registered business name and the operating name.
  • If your verification response shows edit_allowed as true, correct the request and resubmit it before the edit_expiration time. If the request can no longer be edited, submit a new toll-free verification request with the corrected business identity details.

Additional resources

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