30441: Toll-Free phone number verification rejection - Disallowed: SHAFT - Sex

We rejected this Toll-Free verification request because the submission was associated with the SHAFT sex category. Sex-related use cases are forbidden for SMS and MMS in the United States and Canada. As of January 31, 2024, only fully verified Toll-Free numbers can send messages to the United States and Canada, so messaging on this number remains blocked until the number is verified.

• The business, campaign, or messaging use case described in the verification request is sex-related.
• The website, opt-in flow, or production message samples in the submission contain adult or sexual content, or make the use case appear to be sex-related.
• The verification request does not meet Toll-Free verification requirements because the stated use case conflicts with forbidden message category rules for SMS and MMS in the United States and Canada.

• If your business or messaging program is sex-related, do not use this Toll-Free number for SMS or MMS traffic to the United States or Canada. This use case cannot be approved for Toll-Free verification.
• If the rejection is incorrect, contact Twilio Support and provide additional information that clearly explains your business, opt-in method, website, and representative message samples.
• Review the submitted use case summary, website, and message samples before making changes. Make sure they accurately describe your business and do not contain content that could be interpreted as a forbidden sex-related use case.
• If you still need to reach recipients for a use case that cannot be approved for Toll-Free SMS or MMS, evaluate another channel such as SendGrid Email API or Programmable Voice if it fits your compliance requirements.

• Toll-Free Verification Console Onboarding Guide
• Toll-Free Message Verification for US/Canada
• Forbidden Message Categories in the US and Canada