---
"@context": https://schema.org
"@type": TechArticle
"@id": https://www.twilio.com/docs/api/errors/63060#article
headline: "63060: WhatsApp Display Name Rejected"
url: https://www.twilio.com/docs/api/errors/63060
inLanguage: en
dateModified: 2026-10-06T17:50:11.000Z
author:
  "@type": Organization
  name: Twilio Developer Education Team
publisher:
  "@type": Organization
  name: Twilio
---

# 63060: WhatsApp Display Name Rejected

Log Type: TWILIO

Log Level: ERROR

## Description

WhatsApp rejected the display name associated with your WhatsApp sender.

### Possible causes

* The proposed display name doesn't follow the Meta [display name guidelines](https://www.facebook.com/business/help/757569725593362).
* The display name includes a person's name or employee identifier.
* The display name contains the name of an unrelated business.
* The display name uses an unacceptable format (for example, excessive capitalization or special characters).
* The display name is inconsistent with your business's branding.

### Possible solutions

* Use the Meta workflow to determine the exact rejection reason, then update the display name accordingly. Twilio can't retrieve or display the rejection reason from Meta.
* Compare your proposed display name to the Meta guidelines and confirm that it meets all requirements.
* After updating the display name, resubmit it for review.

#### Additional resources

* [Meta rejection reasons for display names](https://developers.facebook.com/documentation/business-messaging/whatsapp/webhooks/reference/phone_number_name_update#parameters)
* [Meta display name guidelines](https://www.facebook.com/business/help/757569725593362)