---
page_type: error
code: 30897
message: "30897: Campaign vetting rejection - Disallowed Content"
level: ERROR
product: Programmable Messaging
---

## Description

The campaign submission has been reviewed and it was rejected due to Disallowed Content.

### Possible Causes

The campaign cannot be approved because it has disallowed content types, such as Loan Marketing, 3rd party debt collection, gambling, sweepstakes, stock alerts, cryptocurrency, risk investments, debt reduction, credit repair, 3rd party lead generation, federally illegal substances.

### Possible Solutions

The rejected campaign is ineligible for resubmission. If you feel that this was in error, please contact Twilio Customer Support.

Additional help resources

- [Forbidden message categories](https://support.twilio.com/hc/en-us/articles/360045004974-Forbidden-message-categories-for-SMS-and-MMS-in-the-US-and-Canada)

- [A2P 10DLC campaign approval best practices](https://support.twilio.com/hc/en-us/articles/11847054539547-A2P-10DLC-Campaign-Approval-Best-Practices)