---
page_type: error
code: 30748
message: "30748: Brand Registration Failure: Phone number duplicate threshold reached"
level: ERROR
product: Programmable Messaging
---

## Description

Brand can not be registered with provided phone number since duplicate threshold limit has been reached for it.

### Possible Causes

A phone number can not be used multiple times for Sole Proprietor Brand registrations. It is possible that the Starter customer profile bundle used for Sole Proprietor brand registration contains phone number that has been used to register multiple Sole Proprietor brands already.

### Possible Solutions

Please edit the starter customer profile and use a different phone number. Once submitted for review, you can resubmit the brand registration request.

Additional help resources

- \[Troubleshooting US A2P Brand registration failures]