---
page_type: error
code: 30703
message: "30703: Brand Registration Failure: Duplicate record detected"
level: ERROR
product: Programmable Messaging
---

## Description

Brand registration failed due to duplicate record detection. Following attributes are expected to be unique for each brand and can fail with this duplication check.

- Mobile phone number
- Business registration identifier
- Business legal name
- Authorised representative's phone number
- Email address
- Website
- Stock symbol (applicable only for public entities)

### Possible Causes

- The mobile phone number provided in the brand registration request has already been used to register a US A2P Brand with TCR.

- An existing brand is using the provided business identification type and number.

- An existing brand is using the provided business legal name.

- Authorised representative's phone number provided for brand registration has already been registered. Please retry with a different phone number.

- Email address provided for brand registration has already been registered with another brand. Please try again with a different email address.

- Website provided for brand registration has already been registered. Please try again with a different website url.

- Business name provided for brand registration has already been registered. Business names are expected to be unique across all brands.

- Stock symbol provided for brand registration has already been registered

### Possible Solutions

Depending on the fields you may have received in the error message, please refer to the following solutions:

- Use a unique US mobile phone number for the registration.

- Use a unique business registration identifier for successful registration.

- Use a unique business name.

- Use a unique authorized representative.

- Use a unique email address.

- Use a unique website address.

- Use a unique business name.

- Use a unique stock symbol.

Additional help resources

- [Troubleshooting US A2P Brand registration failures](/docs/messaging/compliance/a2p-10dlc/troubleshooting-a2p-brands)